When I first walked through the doors at CHOICE, my job was to write about tech for CHOICE Computer magazine. Since then, I've covered everything from home entertainment to personal safety devices, tech for your car and even mattresses. If you want to find the best combination of a bed, 4K TV, soundbar, GPS unit and food delivery app, I'm your guy.  The one thing I've noticed across all the product tests I've organised it's that nothing is simple. Mattresses can be just as complicated as computers, and manufacturers as well as salespeople don't make things easy. They either use complex jargon that you just want to ignore, or they oversimplify things to the point where you don't know what you're paying for. My goal isn't just to help you find the best TV, mattress or soundbar, I also want to cut through the nonsense and help you fully understand the products you're considering. That way, you can make an educated, informed decision when it's time to buy without falling prey to a sly salesperson. Plus, when you understand the product, you know how to set it up in a way that best suits your home and can look after it. Nothing is plug and play anymore, and if a complicated smartphone or Bluetooth speaker feels less intimidating after you've read my content, then I know I've done my job. Outside of work I'm very into gaming, I love watching retro classics at the cinema, I enjoy getting up early to spend hours smoking a tasty cut of meat and I'm deeply into home hi-fi. Any music genre from laidback jazz to the loudest, screamiest, most brutal heavy metal ticks all my boxes. I also had a stint as a live music photographer for a number of years. You can find me on LinkedIn.

Scott O'Keefe worked at CHOICE from 2004 to 2024. He originally joined as a verifier, and started testing the year after. He went on to become a senior test coordinator in the digital home team and our resident expert on TVs, audio/visual and various other products such as car GPS and phones for seniors. Before CHOICE, Scott worked in IT for 22 years, mostly as a software engineer and team leader for a large insurance company. He also ran his own business, providing in-home PC and home-theatre support. His passions include myth-busting, anime, photography, and collecting vintage telephones and scientific hardware – he has an attic museum at home. He's also passionate about protecting his personal ID and data, so he doesn't have LinkedIn or Twitter accounts.